SA Express and its partner, BizAfrika Congo, have been engaged in collaborative discussions regarding Congo Express over the last 4 years. SA Express consequently holds 49% of Congo Express’ shares in this joint venture. Says Didier Kindambu, the Managing Director of Congo Express: “The new airline, Congo Express, will roll out its operations in three phases, the first being the launch of the Lubumbashi - Kinshasa and Kinshasa - Mbuji Mayi routes. Next, we plan on growing the domestic routes to serve other airports within the DRC, followed by an extension of services beyond the borders of the DRC.”

The Congo Express brand and corporate identity will be similar to those of SA Express, yet uniquely distinctive. The logo reflects the colours of the national flag of the DRC and will be reflected in the livery of the aircraft servicing the route, and also in the chic uniform to be worn by the employees. The pay-off line “Nous volons pour vous” (We fly for you) will be used across all touchpoints, adhering to partner SA Express’ new brand proposition.

Congo Express’ technical maintenance facilities will be undertaken by SA Express, who boasts a commendable safety record. SA Express launched its operation between Johannesburg and Lubumbashi in 2004, and will continue to operate this route. The Johannesburg – Lubumbashi route has since flourished, currently frequenting the DRC 6-days a week.

Congo Express corporate offices are based in Lubumbashi and Kinshasa in the DRC. Bookings can be made by calling +243 818 306 200/1/2/3, online www.flyexpress.aero or at the local offices. Congo Express will operate 7 days a week between Lubumbashi and Kinshasa, and 4 times a week between Lubumbashi and Mbuji Mayi.